Run Your Own Capital Campaign
A six-session Empowered Fundraiser working series with Anne Murphy, for the organization that will lead its own fundraising and donor engagement campaign.
A six-session Empowered Fundraiser working series with Anne Murphy, for the organization that will lead its own fundraising and donor engagement campaign.
Six working sessions where you build your capital campaign plan with Anne, piece by piece. Not a template you fill in alone. You bring your own prospects and your own board, and across the series you build the gift table, sort the pipeline, put AI and other time-saving strategies to work, write the board plan, and get coached on the ask before you make it. You walk out with a living draft your organization will run.
This is the affordable path for an organization that has been handed a capital campaign and cannot bring on full counsel to run the whole thing. It draws on Anne's facilities campaign experience and shapes around your own organization.
You walk in having been handed a capital campaign you never ran. You walk out leading it.
A living draft of the plan, a gift table that proves the number, a pipeline you are already working, and the ask practiced before you sit down with the donor.
Build a draft gift table from your own prospects, with a fast read on your board and your case for support. You leave knowing whether your number is reachable before you commit to it.
Sort your donors into waves by readiness, separating what a donor can give from how close the relationship is. You leave with a clear answer to who you see first.
Build an AI-assisted research workflow and a first donor communication in your own voice, sized to your team — with the donor-data cautions that come before any tool.
Build a board activation plan with giving tiers and named roles, using the JET principles and the open-doors reframe, so board members introduce and steward instead of dreading the ask.
Prep a visit you have coming up and role-play the ask, coached live, with language for when a donor hesitates. You leave with a visit brief and ask language for your next solicitations.
Assemble everything from the prior sessions into one written campaign plan, with a 90-day launch checklist and the policies every campaign needs, including how your annual fund runs alongside the campaign without competing.
The full six-session series. It sits well below full campaign counsel, because you are paying for the teaching and the plan, not a done-for-you campaign.
Talk to Anne about a cohort